Messaging Policy

Texting is the most powerful thing Regulars does, and the easiest to get wrong. These rules apply to every shop on the platform and are enforced by the app itself.

Permission comes first

• A customer is only messaged if they ticked the consent box at the counter or on the sign-up screen.
• You may not import a list of numbers that did not opt in to your loyalty program.
• We record when and how each customer gave permission.

Stopping is always easy

• Every message ends with "Reply STOP to opt out".
• Once a customer opts out, the app blocks all future messages to that number permanently, unless they opt back in themselves.
• Staff can mark a customer as opted out from the customer's page if they ask in person.

Sending limits

• Messages only send between 9am and 8pm in your shop's time zone.
• Broadcasts are capped at two per week; the app warns you before a third.
• Each plan includes a set number of text segments per month. When they run out, sending stops until you buy more.

What you can send

Loyalty and marketing messages about your own shop: rewards, offers, hours, events, win-backs and birthdays. Not allowed: messages for another business, anything misleading, or any content that is illegal, adult, or related to loans, gambling or prescription drugs.

Message rates

Standard carrier message and data rates may apply to your customers. Message frequency varies by shop and is typically a few messages per month.

Questions or complaints

Email support@agentjoy.io. We investigate every complaint and can suspend messaging for a shop that breaks these rules.